Sales & Marketing Operations Manager - Hybrid

VANRATH are recruiting on behalf of one of Ireland's fastest growing tech companies, we are seeking a Sales and Marketing Operations Manager to add to the team, this is a contract position to cover maternity cover - the position will be a minimum of 12 months (may stretch up to 15). You will have 2 direct reports as part of this role.

• Salary – £35,000 - £40,000 DOE
• Hybrid working - 3 days at home, 2 in the office
• Massive benefits package (enquire within)
• Award-winning company with multi-million pound investment to support global expansion and product development

The Role

Marketing Data & Insights

• Partner with leadership to shape data-driven marketing strategies.

• Develop and maintain marketing dashboards and performance reports.

• Track deal sources and key KPIs to inform strategic decisions.

• Deliver monthly insights on marketing performance and customer journey trends.

• Prepare data for quarterly business reviews and ad-hoc analysis.

• Provide CRM support specific to marketing operations.

Sales Analytics & Reporting

• Maintain and monitor target account databases.

• Use data insights to support sales target planning and forecasting.

• Be the go-to contact for sales and business development data needs.

• Generate and manage regular sales performance reports and KPIs.

• Produce board-level reports and oversee dashboard performance.

• Deliver custom reports on pipeline activity, forecasting, and product performance.

• Update and refine sales and business development playbooks.

CRM Management & Process Optimisation

• Onboard and support CRM users, ensuring adoption and accuracy.

• Manage CRM user permissions, billing, and system integrity.

• Own and improve CRM workflows across the commercial process.

• Assign inbound leads and maintain automated data routing.

• Oversee deal pipelines and ensure alignment with team workflows.

• Build and refine automated alerts and workflow notifications.

• Support complex sales methodologies (e.g., MEDDPICC) and forecasting models.

• Lead data quality initiatives and enrichment projects across the CRM.

Essential Criteria:

• Bachelor’s degree in Marketing, Business, Sales, Data Analytics, or a related field
• 2+ years of experience in Sales and Marketing Operations, market research, or a similar analytical role.
• Proven experience with managing a CRM platform and marketing automation tools.
• Experience in data analysis and reporting with the ability to translate data into actionable insights for strategic decision making.
• Demonstrated success in process improvement.
• Experience in people management and mentoring, you will have 2 direct reports.

Recent Feedback from our candidates:

‘’The team at VANRATH were extremely helpful in helping me find my new role. They kept me up to date on my application and provided excellent advice throughout the interview process. Overall the process could not have gone smoother or any quicker and I would definitely recommend reaching out to them if you are on the lookout for a new role.’’

‘’I was contacted by VANRATH in regards to a job I had applied for. They were extremely helpful and gave me a number of positions to apply for. They had interviews set up in a number of hours and I secured a position within days. They kept we well informed throughout the process and has continued to touch base after I have started my new role. Couldn't recommend enough.’’